Sales and Marketing Officer at Tanganyika Instant Coffee PLC (TANICA), July 2026

Tanganyika Instant Coffee Co. Ltd (TANICA), based in Bukoba Municipality, Kagera Region, has been an experienced producer of Instant Coffee in Tanzania since 1963. TANICA invites Tanzanian applicants with suitable qualifications and experience to fill the following available vacancies:

Sales and Marketing Officer (Bukoba (1), Mwanza (1), Arusha (1) and Dar es Salaam (1) – 4 positions)

Key responsibilities

  • Carrying out sales, marketing, and clerical support activities within the department and sales centers.
  • Collecting and analyzing sales data, customer feedback, and market information regarding Company products.
  • Identifying and securing sales orders from customers and supporting revenue generation activities.
  • Providing after-sales services and maintaining customer relationships, including visits to supermarkets, hotels, and other clients.
  • Supporting data collection and market research activities as required.
  • Ensuring timely banking of daily sales in accordance with Company procedures.
  • Preparing and submitting sales activity reports to your immediate supervisor.
  • Performing any other lawful duties as may be assigned by the immediate supervisor.

Qualifications and experience

  • Must hold a Bachelor Degre in Marketing, Business Administration, Commerce, or a related field from a recognized institution.
  • Possess a minimum of three (3) years of relevant working experience in sales and marketing activities.

Mode of application

Interested and qualified candidates should submit the following documents:

  • A signed application letter.
  • Updated Curriculum Vitae (CV).
  • Copies of academic and professional certificates.
  • Copy of birth certificate.

Applications should be addressed and sent to the following address not later than 07/08/2026.

The General Manager,
Tanganyika Instant Coffee PLC,
P.O. Box 410,
Bukoba, Tanzania.
Email: gm@tanicacafe.co.tz
Copy to: hr@tanicacafe.co.tz

Note: Only shortlisted candidates will be contacted for further recruitment steps.

ISO 22000:2018 CERTIFIED COMPANY

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